Catalysts & White Labels

Our partnership with Better Finance is an excellent example of one of the ways IFB is achieving scale. We have developed both Catalyst and White Label structures to enable others to build upon – and expand – our work.

Catalysts are organizations and individuals who want to deliver an exact or modified version of our Circle model to a different demographic, geographic, or other specialized audience. In addition, we are exploring white labeling our content to help financial advisory firms, investment platforms, finance/investment educators, and a range of other players in the financial services industry easily integrate values-aligned messaging and content into their materials.

Want to know more? Please reach out to Janine Firpo, who is leading these efforts at